VIN Append Services

Connect With Your Customers By Appending Automotive Data

Speed-to-market and information accuracy are critical to your marketing campaign’s success. The UpdateYourList.com DIY Portal allows marketers who need automotive ownership information to instantly append vehicle VIN, make, model, and year to their customer and prospect files in real-time to get the most out of their contact records. The automobile database is fully compliant with privacy laws, making it a very attractive data set for acquisition and retention campaigns for all marketers who rely on automobile data.

Benefits of Appending Automotive Data

• Save time & money with validated automobile data

• Ensure your customer list is accurate and up-to-date

• Improve campaign success by reaching more customers and prospects

• Reduce the number of inaccurate marketing pieces

• Improve data quality to meet regulatory requirements

Features of Appending Automotive Data

• Over 190 million vehicle records 100% populated with VIN, make, model, & year

• Directory assistance validated telephone numbers for approximately 70% of the file

• Monthly updates

• Real-time turnaround

• Multiple suppression options to exclude vehicles no longer owned

VIN Append Suppressed Vehicles

• Salvaged vehicles

• Exported vehicles

• Vehicles currently on dealer lots

Additional VIN Append Data Elements

• Demographic Append - Choose from a list of demographics to output that are associated with the owner of the vehicle

• Match Type - Match level to database

  • I = Individual
  • H = Household
  • R = Residential

• Name Append - Output parsed or concatenated name fields associated with the vehicle owner

  • First Name
  • Middle Initial
  • Last Name
  • Name Prefix
  • Name Suffix

• Phone Number - Output the directory assistance validated telephone number

• Street Append - Output parsed or concatenated street address elements associated with the vehicle owner

  • House Number
  • Pre Direction
  • Street Name
  • Street Type
  • Post Direction
  • Unit Designator
  • Unit Number

• Transaction Date - Last activity date of the vehicle

• Zip +4 - Output zip +4 for the owner's mailing address

Related VIN Append Services

Combine these related services in addition to appending automotive data to enhance your customer list even more...

Address Standardization (CASS)

Demographics

National Change Of Address (NCOA)

Private Change Of Address (PCOA)